The Currency NFT Project
In 2021, Damien Hirst launched 'The Currency,' his first major NFT (Non-Fungible Token) project. It consisted of 10,000 unique spot paintings, each with a corresponding NFT, exploring the concept of value in art by questioning the worth of digital versus physical assets. The project allowed buyers to choose between keeping the NFT or exchanging it for the physical painting. This innovative project highlighted Hirst's interest in the intersection of technology and art, keeping him at the forefront of contemporary art discussions.