Sadick Assah

Born on July 27, 1986, in Takoradi, Ghana, Sadick Assah grew up in a family that nurtured his passion for the music industry. His mother, Faustina Atrokeh, a businesswoman, and his father, George Assah, an accountant at Ghana Railways and Port, played a significant role in shaping his upbringing.

Sadick attended Adiembra Senior High School in the Ashanti Region, where he obtained his High School Certificate. Eager to expand his knowledge, he pursued a Diploma in Computer Networking and Engineering at the National Institute of Information Technology (NIIT).

Sadick Assah's unwavering dedication and exceptional contributions to the music industry have earned him prestigious accolades and recognition. In 2018, he received the award for the Best Event Promoter of the Year at the Western Showbiz Awards, cementing his position as one of Ghana's top promoters.

Sadick Assah's expertise lies in artiste management, music promotions, and event organizing. As the manager of the multi-award-winning music group Keche, he has demonstrated his exceptional skills in handling and guiding artists to success. Throughout his career, he has served and managed many renowned musicians, including Castro, 4x4, Ayesem, VIP, and more. His reputation as a talent manager has earned him the trust of numerous artists seeking professional guidance.

Sadick Assah's influence extends beyond talent management and event organizing. Among the notable artists he has promoted are Shatta Wale, Castro, Empress Gifty, Ayesem, Mr.Eazi, Pappy Kojo, Nigerian Ckayo, and many others. His efforts to promote Ghanaian music internationally gained national recognition in 2018 when he was selected to organize the musical performances for the Liberian Presidential Inauguration of President George Weah.

Sadick Assah's entrepreneurial spirit led him to establish Sleeky Promotions, a prominent Talent Management Company in Ghana. As the CEO, he spearheads the company's operations, utilizing his extensive network and industry knowledge to propel the careers of artists under his management. Moreover, Sleeky is the sole organizer of the annual regional festival, the West Side Festival, in the western region of Ghana.