Launch of the New Equation
In May 2022, PwC launched 'The New Equation,' a global strategy centered around two interconnected needs that clients face in the coming years: building trust and delivering sustained outcomes. This strategy aimed to position PwC as a leader in transforming businesses for sustainable growth, solving complex challenges, and harnessing technology and specialist expertise in ways that align with client objectives. The New Equation strategy was accompanied by a planned $12 billion investment over five years to support its implementation.